How can Hawaii businesses stay visible as artificial intelligence changes the way people search? Join me on November 17, 2026, for SME Honolulu AI Workshop: Growing Your Business with AI, a practical evening of learning with local AI and marketing practitioners.

SME Honolulu AI Marketing Lab, November 17, 2026, featuring Anna Covert, Sam Frentzel-Beyme, and Darshaun Nadeau at Dave and Buster’s Ala Moana

Tuesday, November 17, 2026 · 5–7:30 p.m. HST
Dave & Buster’s Ala Moana
1450 Ala Moana Boulevard, Honolulu, HI 96814

Anna’s session: 5:50–6:30 p.m. · The New Frontier of Search

Bring your laptop. This is an in-person, hands-on workshop.

Get tickets on Eventbrite

Join me for The New Frontier of Search

I’ll be leading a 40-minute session on SEO, AEO, and GEO: what they are, how they work together, and what your business can do today to improve visibility.

Search engine optimization (SEO), answer engine optimization (AEO), and generative engine optimization (GEO) are increasingly connected parts of how businesses get discovered. My session will help put those concepts into context so you can think more clearly about your next steps.

A hands-on evening for your business

I’ll be joined by Sam Frentzel-Beyme of Stellant and Darshaun Nadeau of Astra Pelago. Each of us will lead a 40-minute session, with time to work on your own business. Bring your laptop and come ready to participate. The goal is to leave with a clearer plan and tools you can use the next morning.

Workshop agenda

  • 5:05–5:45 p.m. — Sam Frentzel-Beyme, Founder & CEO of Stellant: Your Growth Operating System. Explore how AI can help you view growth as one system, choose priorities, and keep moving week to week.
  • 5:50–6:30 p.m. — Anna Covert, Founder & CEO of Covert Communication: The New Frontier of Search. Learn how SEO, AEO, and GEO work together and what businesses can do today to improve visibility.
  • 6:35–7:15 p.m. — Darshaun Nadeau, Co-Founder of Astra Pelago: Your AI Search and Ads Manager. Explore AI agents for reporting on traffic, planning improvements to SEO and paid ads, and taking action.
  • 7:15–7:30 p.m.: Prizes and close.

All times are Hawaii Standard Time (HST).

Reserve your seat

The workshop is organized by SME Honolulu and takes place at Dave & Buster’s Ala Moana. Eventbrite currently lists tickets from $55.20; check the registration page for current pricing, availability, and ticket terms. The listed refund policy allows refunds up to seven days before the event.

View the full details and register on Eventbrite. I look forward to seeing you there!